If you are from lakeside, you are aware that fish do not come out of the water and wait for you to collect them. If you need a fish, you must set on a fishing mission. Similarly, if you need customers for your online jewelry business, you have to promote it.
However, marketing a new business requires a lot of revenue. Does it mean that you have to spend thousands or hundred dollars to drive sales on your online store? The answer is no. Here are three ways to promote your online jewelry with a limited budget:
- Sharing your business link on social media and tagging your friends
As an online entrepreneur, you need to take advantage of social media to advance your business goal. Currently, social platforms are the largest markets. Through them, you can reach millions of audience from all corners across the globe within a short period through with just one post.
As such, you need to share a li
k to your online jewelry business on various groups and pages on the social media. As well, you can reach more audience through tagging your friends on the social media posts posted on your social pages.
- Upload a video of your jewelry on YouTube and make it searchable
In this decade, video marketing is becoming the best way to promote business. As such, YouTube is turning to be a preferred medium of product marketing. However, you require quality and informative videos to attract many viewers. Fortunately, you do not need to hire video cameras to create videos for your business as long as you have an IPad with quality resolution.
Moreover, after uploading your photos on YouTube, you should ensure that it is searchable on the search engine through incorporating keywords and descriptions on them.
- Offer discounts and coupons
Another way you can promote your online jewelry business is through offering discounts. You can design packages of various quantities and sell them at a discounted price. For instance, you can come up with a package consisting of bracelets, earrings, necklaces, and rings and sell them at 20% discount off the total price.
Alternatively, you can develop coupons where you give one product for free if customers purchase the whole package. This way you will be able to promote the entire product at a cheaper cost than when doing the same for each item.
In whole, if you have a limited budget, through the above strategies, you can drive more sales for your online jewelry business at a cheaper cost or even free.
— Alok Singh (@alokkey) 11 de mayo de 2017